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October 1 2018

Marketing

Claire Services

Marketing support includes both online and traditional forms of marketing.

Web design and updates

I design and maintain a range of websites, mainly based on WordPress. These vary from simple business card style websites to online stores and blogs. I analyse websites for Search Engine Optimisation and recommend changes that help rank higher in the search engine listings. I carry out the changes and track progress using Google Analytics.

Social Media Management

I create business profiles and maintain the social media presence for various businesses. This includes posting content, updating profiles, responding to messages and generating promotions. Advertisements are targeted so they are seen by the desired audience. I mainly work with Facebook due to it’s continued growth online. I stay up to date with the changes Facebook brings in so I can ensure that you rank highly in your audiences news feed.

Promotional Material

If you require business cards and stationery, I can design and arrange for it to be printed. When you need promotional material such as leaflets, flyers, and other documents to advertise your product or service, I use my photography skills to capture your own business rather than using stock images. That being said, I have access to a huge database of stock images should you prefer to use them. Although I don’t provide the printing in-house, I work with a number of established printers who always provide a top quality product.

Presentations

I use Microsoft PowerPoint to create engaging and inspiring presentations, including photographs of your own product or service where possible. You can decide whether to provide the content and I will enter it into a presentable format or I can write the content for you.

Bound Documents

I bind presentations and reports to create a professional look and feel.

Email Management

Do you have a problem with too much spam? I set up filters to ensure your inbox only receives important and useful emails. Unsubscribing you from mailing lists and creating rules and folders for any incoming emails can help to organise your workload. I respond to emails on behalf of some of my clients and set up auto-responses when they are busy or away. I also design, send and track mailshots so you can see the response to your marketing campaign.

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